Bring Back the Singing Telegram?

Bring Back the Singing Telegram?

A colleague told me that the first two-way transatlantic radio transmission took place today in 1920.  I miss those days.


Obviously I’m not quite 94 years old, but I miss the days when #2way #communication was simple. A few years ago, if you wanted to get in touch with someone, your options were:

  • Send a letter
  • Ring them up
  • Drop them an email
  • Send a text


These days there are many more ways to keep in touch. We’ve got WhatsApp and Viber, Skype, Google Hangouts and Facebook…. and Twitter and this and that and the other.  It’s great that we have instantaneous #international communication, but there are simply too many ways to be contacted or avoid being contacted.


If you want someone to respond to a message quickly, pick the medium that they’re most comfortable with.


That goes for whether they’re at home or in the office.  People are juggling so much information across so many channels that if a message isn’t delivered through the recipients’ choice of channel, there is a good chance that it isn’t going to be noticed.  Make a note of the way your colleagues – or your customers – want to be contacted and try to stick to their chosen channel.


Or just bring back singing telegrams. 


Think about it: if a guy in a gorilla suit turns up at your office desk and starts singing about deadlines, you ain’t ignoring it.   Singing telegrams are an easy, cost-efficient way of delivering messages that cut through the confusion of modern life and which guarantee an immediate reply.


Disclaimer: I may or may not have shares in a singing telegram business.


There are 4 comments for this article
  1. Euroffice Customer at 9:37 am

    we all want new systems to have all the bells and whistles when in reality we only want something basic and functional

  2. Euroffice Customer at 9:36 am

    You walk down the street and every other person is on their mobile phone – in the olden days how often did you see a queue outside a phone box???

  3. Euroffice Customer at 9:35 am

    That’s a very good point about continuous improvement, Neon. People’s requirements change and it makes sense that companies do regular checks to see what employees need.

  4. Euroffice Customer at 9:35 am

    When we installed a new telephone system here at HQ, we asked everyone if they required voicemail, an incredible 90% said yes. I asked the same question again recently and this figure had dropped to around 10% !! – The reason ? People didnt want to be disturbed… Just goes to show, the more you improve something, the more annoying it becomes !!

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